Source: City of Portsmouth
Local Southsea business SP Collections have moved into the city centre Portsmouth Pop Up shop to sell Asian inspired clothing and jewellery. This start up business is hitting the ground running by trialling high street retail as part of Portsmouth City Council’s pop-up shop scheme that is designed to help local businesses grow.
SP Collections is a fashion brand inspired by the rich heritage of Asian culture offering an elegant range of attire, including sarees, salwar kameez, abayas, long dresses, and jewellery.
Shama Parveen, founder and owner of SP Collections said:
‘I am truly grateful for the pop-up scheme as it provides an incredible opportunity to showcase my products to a wider audience.
Previously, I sold at local pop-up markets, but these occasional events weren’t enough to sustain consistent growth. This initiative offers a fantastic platform for small businesses like mine to connect with new customers in Portsmouth.
SP Collections was born from the desire to bring authentic, Asian-inspired clothing to Portsmouth’s diverse community. We understand the challenges with finding modest, stylish Asian fashion locally. That’s why we’re dedicated to making these beautiful pieces easily accessible, without compromising on quality, style, or authenticity.”
The Portsmouth Pop Up enables local entrepreneurs and small businesses to trade in a high street location without the commitment or cost of a longer-term lease.
Councillor Steve Pitt, Leader of the council with responsibility for economic development said:
“Pop Up shop schemes can breathe new life into our high streets, whilst giving independent businesses a great opportunity to have a shop front in a prime retail location.
“One year on since the Portsmouth Pop Up initiative began, it’s great to see its success in supporting local businesses like SP Collections. This is a fantastic example of how we’re working together to strengthen our economy and providing the necessary support businesses need to grow”
The Portsmouth Pop-Up shop, a joint venture between Portsmouth City Council, Cascades, and Flude, opened last year to address the increasing demand for business space in the city. The first tenant, Goly Natural, a local natural skincare business, has been so successful that they plan to establish a permanent shop this year.
Businesses can apply to rent the pop-up shop in Cascades, in Portsmouth’s city centre for a minimum of 13 weeks giving them a chance to engage with customers and launch products and services.
For more information visit Portsmouth Pop Up