Source: Samsung
Welcome back to our first Things to Know series of 2025! We’ve partnered with the Samsung Care team to dive into the all-new Samsung Galaxy S25 Series, packed with cutting-edge AI features designed to transform the way you use your phone.
Available now, the Galaxy S25 Ultra, Galaxy S25+, and Galaxy S25 aren’t just smartphones—they’re your ultimate AI companions. Powered by Galaxy AI1, these devices set a new standard for intuitive, context-aware, and personalized mobile experiences. Your phone adapts to you, making every interaction smoother, smarter, and more secure.
Ready to see how the Galaxy S25 Series simplifies, enhances, and sparks creativity in your everyday life? Here are five must-know features that take mobile AI to the next level.
1. Take Control: Customize Your AI Data Processing Privacy
In the AI era, personalization and privacy go hand in hand. With the Galaxy S25, your data is securely analyzed on your device, delivering tailored experiences that match your preferences—without compromising privacy.
Want maximum privacy? Keep everything on-device. Prefer faster AI-powered results? Opt for secure cloud processing. Simply go to Settings > Galaxy AI > Data Processing and choose what works best for you. No matter which option you select, your data remains protected with advanced encryption and industry-certified safeguards from Samsung Knox Vault—so you can enjoy a smart, seamless, and secure AI experience with confidence.
2. Stay Ahead: Get Proactive Updates with Now Brief
Keep your phone one step ahead with Now Brief on the Galaxy S25. This smart assistant delivers real-time updates—weather, news, routines and more—right from your lock screen.
To get started, sign in to your Samsung and Google accounts, then go to Settings > Galaxy AI > Now Brief. Customize your feed by selecting the content you want to see. Enable “Show Now Brief while phone is locked” for instant updates without unlocking your device. Once set up, your Now Brief widget will appear on the lock screen, giving you a personalized snapshot of your day—keeping you prepared for what’s next.
3. Express Yourself: Create Your Own Galaxy Avatar
Add a personal touch to your messages, photos, and GIFs with your very own Galaxy Avatar on the Galaxy S25.
To get started, go to Settings > Advanced Features > Galaxy Avatar and tap Create New Avatar. Choose a suggested avatar, snap a photo, or upload an image from your gallery. Then, customize every detail—eye color, hairstyle, facial features, and outfit—to make it truly yours.
Once you’re done, explore fun ways to use your avatar. Add personality with Avatar Stickers for your gallery, profile pic, and messages, or use Avatar Camera to insert your digital self into selfies. You can even send expressive GIFs in Messages—just tap the smiley icon, select your Galaxy Avatar, and send it off. With Galaxy Avatar, your digital self is as expressive and stylish as you!
4. Polish Your Sound: Clean Up Video Audio with Audio Eraser
Galaxy S25 brings advanced editing tools once reserved for specialized software right to your fingertips. With Audio Eraser, you can now easily remove unwanted noise in videos by isolating and adjusting different sound categories—voices, music, wind, nature, crowd noise, and more.
To get started, sign in to your Samsung and Google accounts for the best Galaxy AI experience. Then, go to your Gallery, select a video, and play it. Tap Galaxy AI, then confirm with OK on the Audio Eraser pop-up. From here, adjust the volume of voices and noise, or tap Auto to let Galaxy AI automatically clean up the sound. You can also manually tweak the levels for precise editing. Once you’re satisfied, tap Save Copy to keep your improved audio. With Audio Eraser, you’re in full control of your video’s sound, ensuring a polished, professional result every time!
5. Enhance Your Images: Get Sharper Details with Photo Editing
The Galaxy S25 lets you zoom in and edit your photos without losing quality, bringing out sharper, clearer details.
To get started, open your Gallery, select a photo, and tap Edit. Zoom in on the details you want to enhance and adjust the framing. When you’re happy with your edits, tap Save. You’ll be prompted to keep the current resolution or upscale for more vibrant, detailed images — though it’ll take up more space. With Photo Upscale, you can always dive into the finer details of your photos, making them clearer and more vibrant, no matter how much you zoom in!
The Galaxy S25 Series is available on Samsung.com, at Samsung Experience Stores, and at major carriers and retailers. For information on the latest offers, please visit: samsung.com/us/smartphones.
Learn how Samsung Care protects your Galaxy devices. For more information about Galaxy S25 Ultra, S25+, and S25, please visit: Samsung US Newsroom or Samsung.com.
B2B Customers can learn more about Galaxy S25 Ultra, S25+, and S25 on Samsung.com/business.
Interested in switching to Galaxy? Head over to https://trygalaxy.com/ to try it out for yourself!