Translation. Region: Russian Federal
Source: People’s Republic of China in Russian – People’s Republic of China in Russian –
Source: People’s Republic of China – State Council News
BEIJING, June 27 (Xinhua) — Thirty-two students from the International Kazakh-Chinese Language College recently completed a three-month internship on cross-border e-commerce at the China-Kazakhstan International Boundary Cooperation Center (ICBC) “Khorgos” in the city of the same name in northwest China’s Xinjiang Uygur Autonomous Region (XUAR), the city’s press service said.
During the internship, students from Kazakhstan mastered the skills of presenting products live, and also learned how to manage accounts on short video platforms and cross-border logistics, and tried to present specific products to consumers in the two countries in Kazakh and Chinese.
According to Arna Alibek, one of the interns, she managed to learn how to conduct cross-border e-commerce, present products via live broadcasts, shoot videos and disseminate this knowledge in Khorgos. She added that if there was such an opportunity, she would like to go to Hangzhou, known as China’s e-commerce hub, and try to promote Kazakhstan’s products to China there.
In recent years, the fast-growing Central Asian e-commerce market has attracted increasing interest from global e-commerce merchants. For many Chinese companies looking to enter the Central Asian market, Kazakhstan is the first port of call.
In 2024, the volume of the e-commerce market in Kazakhstan reached about 3.2 trillion tenge, accounting for 14.1 percent of all retail trade in the country during the reporting period, The Tenge reports, citing a source from the Bureau of National Statistics.
In May of this year, the major Chinese online trading platform Taobao, which topped the ranking of the most downloaded mobile apps in many foreign countries, began operating in Kazakhstan, allowing consumers to receive information about products and their prices in Russian, as well as pay for purchases in the national currency, without resorting to online translators. Notably, this is the first time that Taobao has launched a multilingual app in a non-English-speaking country. -0-